Time To Simplify Podcasting | 90-Day Coaching Sprints for New Podcasters + Podcast Guesting for Entrepreneurs

Fast-Track Your Business: Organize, Scale, and Succeed in 90 Days Featuring Staci Gray | #241

Episode 241

Are you weighed down doing all the things in your business? What if there was a way to build your business without it owning you?


↳ Learn how to define success - your way
↳ You can turn your loss into purposeful action.
↳ Transformation happens in the trenches - we grow from failures

You don't need to drown in operational chaos, friend.  Especially when you understand the difference between your inherent value and your market value.

We're getting into that and more!

Meet Staci Gray!
Connect with Staci on Insta


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Time To Simplify Podcasting
Jen Rogers | Creator of the
90-Day Sprint | Certified Coach | Keynote Speaker

I teach experienced Christian entrepreneurs how to leverage podcasting so they can grow their impact, influence + income.

If you’re a successful business owner and you haven’t launched a show, it’s time to talk about how to put your voice to work for you!

Fast-Track Your Business: Organize, Scale, and Succeed in 90 Days Featuring Staci Gray | #241


[00:00:00] Jen: when I resigned, fired from my job over 10 years ago, it was the worst thing that happened to me at the time. I was angry, hurt, disillusioned, frustrated. Did I mention I was angry? ? Yes. And! As the saying goes, that worst thing was also the best thing too. It would take me almost a year 

[00:00:25] Jen: to find my way out of an identity crisis. In the crushing loss of a six figure J O B, God revealed how much of my identity was wrapped up in what I was doing and not 

[00:00:37] Jen: in who he created me to be. I ate a lot of my least favorite pie too, humble pie that is. I was ashamed, embarrassed, and I was afraid. I had no idea at the time this loss of employment was exactly what would steer me in my own creative direction. That loss is how I became an accidental entrepreneur. If my boss and I hadn't been oil and water, who knows where I'd be right now.

[00:01:06] Jen: I'm pretty sure we wouldn't be talking about leveraging podcasting for your business. Perhaps you've had ginormous portions of humble pie, too. Well, my friend, it's time to embrace right where you are with an eye towards how you define success. 

[00:01:24] Jen: putting humility into purposeful action. Where you are right now could be exactly what you need to steer you to your next success marker, and it doesn't have to take years and years. I believe you can experience significant shifts and experience success through the power of 90 day sprints because they're so focused.

[00:01:48] Jen: What do you want to say about yourself, your work? Your business, your relationships, your podcasting expertise, 90 days from now? My next guest answered the 90 day question this way. Take a listen. 

[00:02:03] Jen: Staci, 90 days from now, what would you like to reflect on?

[00:02:08] Staci: so many different ways to answer that. Let me answer what my definition of success is. 

[00:02:14] Jen: Okay. 

[00:02:14] Staci: Because I used to define success in more of an achievement frame.

[00:02:19] Staci: And then what happened is I attached my identity to I'm only as good as my next action. Now I define success as inner congruence. So if I'm congruent on the inside. What I see, think, feel, and experience is congruent to my value system, and I have the inside right, then the outside will follow. in 90 days, my intention would be to live each day in alignment, because I know in 90 days, it's going to be beautiful.

[00:02:49] Staci: Because every day I'm living in alignment. Every day I'm following Jesus. Every day I'm listening to those little nudges that says, call this person, say that thing, send that text, accept that opportunity, decline that opportunity. And when I stay in alignment, what happens in 90 days is more than I can ever shoot for. 

[00:03:11] Jen: By the end of today's episode, not only will you be entertained, you'll also more fully embrace that thing that ticked you off so much that you used it to build your business.

[00:03:23] Jen: When you take time to reflect on your why behind what you do, you will be strengthened to do those hard things. You know, the ones that we all want to put off until later. My next guest will encourage and inspire you to do them and not just haphazardly. Instead, you'll learn about the power of organizing your ideas and putting them into practice systematically.

[00:03:47] Jen: Meet Staci Gray, a woman who stepped into the limelight of social media, reluctantly. A woman after my own heart. Yet, we both know using the tools our customers use is important, and being in those places and spaces, well, that's where we've gotta be. Even though it doesn't necessarily move it up on our fun meter.

[00:04:07] Jen: Hey, are you a mission driven leader? Then you are in exactly the right place. Because Staci's mission? Normalizing the entrepreneurial journey.

[00:04:18] Jen: She believes most ambitious leaders start their businesses and design them to create freedom. Yet, as entrepreneurs, we get trapped in the very businesses designed to set us free. This woman's dynamite approach to systems is proven to set you free.

[00:04:36] Jen: In fact, Staci has organized 36 businesses in 36 months and helped entrepreneurial leaders learn to win in business and integrate the science and the art of growing their businesses with systems so they can experience that freedom. Staci's a co-podcaster and we connected immediately. 

[00:04:57] Jen: We also knew that doing interview swaps would be a win-win for each of our shows. Those interview swaps, they align with the mission of Time to Simplify to teach you how systematically simple it can be to launch your own show, create content calendars so you're not recording episodes hours before you promised your audience to deliver them, and you'll learn how to be a memorable mic drop guest who gets referred repeatedly.

[00:05:24] Jen: Hey there, it's Jen Rogers, your hostess with the mostest. And I love podcasting. I don't have all my own systems fully nailed. But I do have podcasting systems that work so you can increase your visibility and credibility using your voice. When I first launched my show, I had zero systems, zero idea of what the heck a podcast could do for me and my business.

[00:05:50] Jen: And I had zero guidance, not the best approach. Hey, my mission is to share steps that will work for you to create binge worthy content and [00:06:00] to teach you how to avoid common podcasting pitfalls before you ever release an episode. If you know hosting is not a part of your business plan, know this, as a guest, understanding how to put a great episode together will serve you well when you guest on other shows.

[00:06:19] Jen: Are you interested in learning how to leverage podcasting for your business with a proven systematic approach to your personalized 90 day sprint with me, head on over to www.coachJenRogers.com/VIPcoach to take the first step in working together! Whether you want to host or you want to guest, you'll know exactly how to wield a microphone so you can grow your impact, influence and income through podcasting.

[00:06:47] Jen: Welcome to episode number two hundred and forty-one. I am so grateful for you! Thanks for being here. Let's jump in.

[00:06:55] Jen: You have a system analysis on your website and you say, Hey, here in 90 days, this is what we're going to do for 90 days. When entrepreneurs come in, What words are their actual words when you first meet up with them?

[00:07:08] Staci: I don't know where to start just the whole process of organizing their businesses or just really organizing their ideas, because all a business really is, is taking an idea and turning it into reality. That's what we're doing when we're starting a business. And I like to say that you can't organize and scale your business unless you organize and scale yourself.

[00:07:32] both: And 

[00:07:33] Staci: as a leader, we have to organize our thinking. We have to organize our ideas. We have to organize what we are imagining is going to become our future business. And yet we're. Approaching it with like, well, I need a name and I need a logo and I need a website and I need social media and I need to start a podcast and I need to do networking and I need to create a product and I need to have the strategic partnership and just all of these ideas are overwhelming.

[00:08:01] Staci: the common thing is like, I don't even know how to start. 

[00:08:05] Jen: So what do you say when I come to you and say. Gosh, Stacy, I don't, I don't know what to do. Where do I start? What do you say? 

[00:08:14] Staci: I ask what problem are you solving? 

[00:08:16] 

[00:08:16] Staci: Because as an entrepreneur, what we're doing is we are seeing something in the marketplace or it's even sometimes something we've personally experienced was a problem and then we figured out a solution.

[00:08:29] Staci: we have to get really clear on what problem are you solving? And one of the ways that we can get clear on the problem. Is what makes you mad, what really irks you or upsets you, or it really pisses you off that this thing is the way it is. And if it was different, the world would be better. There would be more peace.

[00:08:49] Staci: There would be more efficiency. There would be whatever it is that is you're looking to create. And you start getting your heart into your business. It's not just about [00:09:00] revenue and number of followers or more zeros in your bank account. It's about what is my gift that I can bring into the world and how can I create a business around it.

[00:09:10] Staci: And when we figure out the problem. So I'll use mine, for example, 

[00:09:16] Jen: great, 

[00:09:17] Staci: really makes me mad when people set out to build businesses to create freedom, time, freedom, money, freedom, location, freedom, and then they end up trapped in the very businesses designed to create their freedom. They're working 16, 18 hour days, 7 days a week.

[00:09:36] Staci: They're sacrificing their relationships, their health, their dinner tables, and they're doing it so they can have freedom. Yet they are working 80, 90 hours a week and they have no freedom and worse. They maybe have gotten what I call the eyes open freedom. They've gotten their time. They've gotten their money freedom and they've gotten that financial freedom that they're seeking and they have the geographic freedom and they maybe even got their time freedom in some capacity.

[00:10:06] Staci: But their inner world is chaotic because they sacrifice their peace, their love, their joy, their sense of belonging. And we do that because we have so many tabs open in our brain. 

[00:10:19] Jen: Yes. And on our computers as well, let's be real, I'm not even going to count how many, I have a few. And sometimes you have to 

[00:10:28] Staci: reboot your computer.

[00:10:30] Staci: as a leader of a company or a business, when we have so many tabs open in our brains, that's our human processing system. That's our energy and it's draining. And then we end up being shorter with our spouses, shorter with our family, shorter with our relationships. And it really makes me mad because I don't think it has to be that way.

[00:10:52] Staci: we create those scenarios for one of two reasons. One, our passion consumes us. as entrepreneurs, this is a thing that we get sucked into a lot, which is it's hard for us to say no. if an opportunity comes across our path, or if we're able to serve someone, we say yes.

[00:11:11] Staci: even at the expense of our own wellbeing. our passion can consume us. And then the other way that we can get trapped is we lack systems. We haven't yet operationalized our business. Maybe we  haven't figured out how to delegate. That's another thing that comes up a lot because we get a sense of identity and self worth from our business.

[00:11:33] Staci: And so to take something off of our plate means that we have to accept that our identity isn't our business. Our, we aren't only as good as our next action. I call that the performance perfection trap that we can get stuck in. it, it makes me upset. And that is what I solve in my business is you can have a successful business.

[00:11:55] Staci: And have eyes open and eyes closed freedoms. 

[00:11:59] Jen: if you have [00:12:00] not yet pulled out your paper and pen for this episode, this is definitely a journaling episode. you have full authority, freedom and control to boss me and Stacy around. So hit pause, answer some of these questions about what really makes you angry.

[00:12:14] Jen: Here's what I was hearing.T his is a normal conversation. People aren't feeling like you're selling to them. You identify some real problems that are the pain points that we do all this market research on. And we think, okay, so let's see.

[00:12:29] Jen: So I need to say this, this, and this, and we come off stilted, stuttering, lacking confidence. And there's absolutely no way that we can convince anybody because we ourselves are not convinced that we are able to. Talk about what we're angry about. I love it. I absolutely love it. So this is your invitation.

[00:12:47] Jen: Hit the pause button and think about what really makes you angry and just journal away. And we're going to be here. This is the power of podcasting. We love podcasting. So we're going to be here when you come on back. So when you're ready, you come on back to us. And at any time during this episode, push the pause button as you need to.

[00:13:06] Jen: Now, listen, if you are changing the baby's diaper, Or you're driving along in the highway. Totally cool. I got you. All you need to do is press pause and you can say it out loud. Just say it out loud because our words have power, whether they're written down or whether you voice them, because your brain goes to think about those things.

[00:13:22] Jen: And I know that I know that I know that you can tell anybody what you're mad about. So if you say, well, you know, I can't do that baloney. We know that you can. All right. So we're mad about it. What's next? Now, how else can we move forward coming to you saying, I don't know where to start. 

[00:13:38] Staci: I love that you just said journaling because I've been journaling since 1993 when my grandmother gave me my first journal and it has been the thing that has transformed me along with, your prayer life and your relationship with God.

[00:13:53] Staci: that is how I talk to God in so many ways. 

[00:13:56] Jen: I wish I would have known that because I would have asked you to snag something out of your journal from the nineties to share with us. 

[00:14:06] Staci: I actually recently went back and read all the journals and I have, I fell in love with all the versions of myself.

[00:14:13] Staci: sometimes we hold ourselves in, Oh, I wish I would have done something sooner or why didn't I get that lesson sooner? And I was able to see the journey and hold it with such grace, like, wow, I've been so many different versions of myself and I'm not done yet. And I'm going to be so many more different versions of myself into wrap yourself in a bubble of grace and know that the human journey is a character development journey.

[00:14:41] Staci: And sometimes even in business, it's a pressure cooker. It puts the character development on overdrive, if you will, like you're pedal to the metal. Um, I w I, but it is, it is a, such a powerful process. Um, so when somebody comes and they're don't know where to [00:15:00] start, then they figure out. Okay, this is what upsets me.

[00:15:06] Staci: This is now the problem that I'm going to solve in the world. Now, just go talk to a few people. That's what I love that you said is sometimes we think we have to go have it all built and put together and pretty and presentable before we just go see if anyone in the world is going to be interested. 

[00:15:26] Jen: It could be that you DM somebody. So online that you have had this back and forth commentary went with and you just say, Hey, the other day I was thinking this was really upsetting me that this is a problem in the world.

[00:15:39] Staci: Does this resonate with you? And just start a conversation because I think we've gotten to this world where I call it counterfeit connection, where we put these things into perfect packages and we present it. Yeah. But it's not really the full narrative. It's not the full story. It's not the full transparent situation.

[00:16:05] Staci: And so the other people feel that. They feel it online. They feel it. And I think we're circling back to real authentic relationship, where it's like, I see you. I understand your pain. I understand your problem. That was me, too. I had that same problem. And in my world, I was trapped in my business. I've organized scale over 50 businesses, and I've been trapped in it in different seats as the visionary as the founder, as the integrator, as the marketer, as the operations person, as the executive assistant, as the individual contributor.

[00:16:40] Staci: I can really say, I know what it feels like to be trapped in your business. I know what it feels like to be scared to even start. I know what all of that feels like. And you can do it. You can absolutely do it. And it's not being at step Z when you're at step A. when we get in that needing to figure out forever or feeling like we need to figure out forever, 

[00:17:03] Staci: It puts us in fear mode. And what we need to activate is faith mode, which is follow me. every day we take our next aligned action. And that is, I think that's the intuitive nature of building our business in alignment, building our business in flow. After you've talked to these 10 people, you are going to get so much clarity, you're going to get clarity around what would actually serve them.

[00:17:31] Staci: Would it serve them for me to have a book club? Would it serve them to have a subscription service? Would it serve them for me to have a one-on-one coaching program? Would it serve them for me to create some type of cohort? Like you were saying earlier, um, I think we get so much clarity and then we can just put a beta group together and say, okay, let's do it.

[00:17:54] Staci: Let's see how it goes. I'll charge you A lower fee, or I'll [00:18:00] do it for free in exchange for a testimonial. And then you all of a sudden have a business. 

[00:18:05] Jen: So you have a business, you don't have a Calendly account, you don't have a website, you don't have a big presence. You have conversations, meaningful conversations.

[00:18:15] Jen: It reminds me of when my husband and I were dating. we met online, which is. I mean, it's so common now, but it's still, I just go, and dating in your forties, let me tell you, that is really challenging in your forties. Uh, but we did, we met online and we went for a date and in our first conversation we, we were talking about, is it you or your representative?

[00:18:37] Staci: And the 

[00:18:38] Jen: one thing about after you experience a marriage where you fall flat on your face and it's, it's just a, uh, An incredibly challenging experience and you're older and smarter and wiser, and you have more confidence. You say, I know what I don't want. The very thing that you said that makes me angry.

[00:18:55] Jen: I knew what I didn't want. I knew I wanted to be married again, but I knew that there was a certain thing. And an accountant by trade a long, long time ago, I made a list on an Excel spreadsheet. What's that one? This, this, this, and this. I mean, there was an hierarchy, like this is really important. And then this is, you know, Well, this would be nice to have, but I want it all God, just so we're clear.

[00:19:14] Jen: I want it all. And, uh, I got it all. I was very clear on what I was looking for and I didn't make excuses. I didn't compromise. I didn't wonder if I was the right person. None of those things. We do need to be real. We do need to be ourselves and enjoy ourselves. So going back to what you mentioned, I fell in love with and appreciated the woman I was in all these stages.

[00:19:41] Jen: I want to go back to that because, you know, I haven't done that. And I'm wondering if that I think that's something that I need to go back and do. Will you say a little bit more about what that does for you as a woman? 

[00:19:55] Staci: I love that you're asking this because I wasn't always like this either. I didn't always have appreciation for the versions of myself.

[00:20:04] Staci: In fact, I tried to hide certain versions of myself or didn't think that they would be welcomed. And one of my biggest fears has been being all of myself and being fully rejected. what I realized is that in order for me to face that fear, I had to accept all of myself. All the versions that I had been, all the ways I had coped, all of the ways that I tried to prove my worth, whether it was building businesses or relationships or status or bank account or followers, all the ways that I attempted to self-validate.

[00:20:43] Staci: And it wasn't until I could look at myself through, I would, I call ethereal-ize and really see. I have innate value, and then we have market value, and they're different. Our [00:21:00] innate value is God given, and there's nothing that we can do, say, or be that would separate us. From his love. And that is a name.

[00:21:09] Staci: We have that. We all have that. Even when we're not even aware of him or walking with him, we all have it. And then we have our market value. And that's what society says about us. You're valuable to me because of something transactional. You, you recognize me, you serve me, you provide a product to me.

[00:21:29] Staci: That's all market value. What I had done for a lot of my life is attach my identity. To market value. That’s what we do in business sometimes too. It's we attach our value to our business. And so if our business is doing well, we're doing well. If our team is doing well, we're doing well. If our business is not doing well, we're not doing well.

[00:21:51] Staci: If our team's not doing well, we're not doing well. And that's all market value that has nothing to do with your innate value. I had to learn to see my 1993 until now journaling. Through etherealize, through innate value, through, I was never meant to be born and be perfect. Never. That wasn't part of my design.

[00:22:15] Staci: My design was to be able to come into this world, have different experiences, and develop character. And, I had different moments where I was tested, and some of them I, uh, Was amazing at and some of them I fell flat on my face and I did terrible at and I get to look at that and say, wow, Stace, I'm proud of you for staying in the arena.

[00:22:37] Staci: I'm proud of you for getting back up. I'm proud of you for seeing yourself with grace and I'm proud of you for now using the things that you stumbled through as a gift to the world. That's a blessing. 

[00:22:48] Jen: Wow, it's so good. A lot of times when I'm editing podcast episodes, there are gaps in the conversation, and I'll go in and I'll cut them out.

[00:22:57] Jen: So the conversation keeps rolling. I'm wondering if you would be willing to say that again about the value, what you learned about your value, and then I'm just going to leave a little space here for you to process that wherever you are. Are you willing? 

[00:23:12] Staci: Yes. Yes. 

[00:23:14] Jen: Let's do it. 

[00:23:14] 

[00:23:15] Staci: when we talk about identity and self-identity and how we view ourselves, we have two sets of values.

[00:23:23] Staci: We have our innate value and we have our market value. Our innate value is our God given value. We were born with it. The thing in us that cannot be separated by space, time, circumstance. We are a miracle of particles held together. We are a soul in a meat suit. That's our innate value. And then we have our market value, which is what society puts on us.

[00:23:47] Staci: And that's transactional based. It's if I do this thing, build this business, sell this product, create this opportunity, and it's an exchange. And sometimes what [00:24:00] we do is we attach our identity only and solely to our market value, but that's not the full story. Okay. And that's where you hear people say, you are what you do, but that's not the full story.

[00:24:13] Staci: You're so much more than what you do. You're who you're becoming in your doing. You're what, how you bless people in your doing. that is. The clarity we can arrive at is that our innate value and our market value, they are two separate things and together we get to express them in the world, whether through business or relationships or in whatever else we choose to do.

[00:24:36] 

[00:24:37] Jen: we want to invite you to take a moment here. You've spent enough time with the clobber stick, I'm sure, evaluating your market value. So we want to give you just a moment to focus on your inner value and who God says you are. And then we're going to come right on back to you.

[00:25:04] Jen: You know, when you're listening to a podcast, And you think, Oh my gosh, that's incredible. And this person has it all put together. And if only I could, in complete contrast to what we just shared, that was certainly Holy Spirit guided for sure. One of the things that I suppose is a dose of reality is an area where you mentioned privately to me that you're still struggling.

[00:25:29] Jen: And that's integrating this alpha. Versus empathy. Will you share a little bit about how you're being challenged in that area? 

[00:25:37] Staci: Yes. I have been on this integration journey. I like to think of alpha and empathy, like two sides of a coin. There's the alpha side, which is your gas pedal.

[00:25:48] Staci: And then there's the empathy side that is like your coast, your slow down, your break, your rest. I have been working to stand on the edge of the coin and see, okay, when do I want to lean into my alpha and use my gas? Because that's powerful. It helps me get things done. It helps me move the needle. It helps me create momentum.

[00:26:07] Staci: And that is a healthy thing. then I also have my empathy where I just want to Sit at the coffee shop and sit out in the park and call all my friends and just hold space for everybody and love on everybody. And that's beautiful too. However, sometimes when I do that in and swing the pendulum, I lose me, right?

[00:26:28] Staci: I become over, over intertwined with everybody else's stories and narratives and problems. And I try to show up in their lives in a way that I'm robbing them of being the hero in their own story. I've been working on, when do I show up and use my gas? And when do I show up and use my empathy? And when is my empathy enabling?

[00:26:51] Staci: When is my empathy offering something that they're actually, you know, like you did on this podcast, having space for them to [00:27:00] connect with God and have the Holy Spirit guide them. Versus it being me and my ability or my space or my energy. I'm working on integrating those. one of the ways that I've done it is in business for a long time.

[00:27:14] Staci: I enjoyed my solo journey and did a lot of things alone. I built the, I built my business alone. I mean, obviously you have clients and you have relationships and you have strategic partnerships, but as a sole owner recently I have been leaning into collaborations. When I started opening my heart to the idea of collaborations, I was blown away around the people that were coming into my lives that were very, very high achievers who had done tremendously well in their lives and their businesses, and that we shared the same soul.

[00:27:54] Staci: We shared the same mission, which is. I am on a mission to restore dinner tables, one boardroom at a time. What takes us away from the dinner table is our work. Yeah, if we can solve some of the challenges we face in our work, and this isn't just in building a business, this is in... In any person around a boardroom, any person working, you know, you have conflict at work, you have too many projects going on at one time, you have a lack of systems and it's affecting not just the business owner, but every team member.

[00:28:29] Staci: On that team is taking their work home. if we can help create some, some stabilization and systems and clarity and crucial conversations, then we can help restore dinner tables. Yet. I can't do that successfully. And for the longterm, if I am just all gas, like I got this guys, let's do it. I can make it happen.

[00:28:53] Staci: We can solve it. Let's go. And then I. I am taking on way too much. And then my dinner table is suffering. 

[00:29:00] Staci: Letting them go on their journey of, like, building their character while they wait because they may have to wait before they could work with me. And that's okay. I don't have to try to rearrange my schedule and say, okay, well, I'll give up my Fridays or I'll give up my Mondays or I'll take it on a weekend.

[00:29:21] Staci: I have to learn to say, No. And I have an opportunity or opening for you in two weeks or three weeks or four weeks or Q1. 

[00:29:31] Jen: When you think about the areas that you teach, what's something that you've said to a client and then you go home and realize, Oh, thank you, God, that one was for me. 

[00:29:44] Staci: Um, I think everything I say, I think it always is right.

[00:29:50] Staci: Cause it's projection. A lot of times it's projection. I, um, some of the things I was just on a, expert call the other day [00:30:00] talking about organizing to scale businesses. I said, the world needs what you have. keep getting out there, keep being seen, keep showing up. The world needs that.

[00:30:10] Staci: I, I haven't been online. So I, I built most of my businesses and not online. So I just this year decided to come online in a few months. And I was like, why am I doing this? I don't want to be online. I don't want to do social media. And my aunt said to me, Stace, you've got to do it because.

[00:30:31] Staci: The only reason for evil to exist is for good men to do nothing. your voice needs to be out there and we need to be sharing a positive message and we need to be helping faith based people build businesses. And we need to be doing this. You need to get out there. And so when I said that the other day to the lady, I was thinking, okay, just keep doing it.

[00:30:51] Staci: Just keep getting out there. Just keep being seen because the world does need it. And your voice too. And everyone's listening. There's, we were all uniquely designed with a gift that the world does need. And it doesn't have to be online, but in today's world, that's oftentimes how we meet people and interact with people.

[00:31:10] Staci: And then you can meet people online and take them offline. That's what we're doing, bringing people into community and retreat. 

[00:31:16] Jen: yeah, that's really, good. Uh, I am a reluctant social person, uh, like a social media person. The only reason that I joined social was because of my business and I've been working to really show up as myself.

[00:31:31] Jen: So not my, not my business. I was about to say not my brand, but that's not correct. Not my business, but it is me because I am my brand. And when you watch me online, if you watch a video or when you listen to my podcast, you get a pretty good feel. I want it to be what you experience is what you experience.

[00:31:51] Jen: You know, the whole, what you see is what you get. Well, I want it to be what you experience is what you experience. So, you know, that if we work together, I'm going to hold your feet to the fire. I'm going to help you. Because we got 90 days, and we have a lot of work to do and we're going to get it done. So we're, we're serious about this and I am 100 percent in your corner.

[00:32:10] Jen: And I know that that kind of thinking and philosophy comes out and how I post and how I show up. I'm curious what your thoughts are about. Your brand and your business, how would you compare and contrast your brand and your business and maybe yourself, let's throw you in there too. 

[00:32:28] 

[00:32:29] Staci: similarly to you, uh, for the brand, like you are your niche.

[00:32:34] Staci: I'm a very curious person. I love to learn and I love to grow. when people get onto my social media, they see the whole wide range. I go hiking. I go out on the boat. We go paddle boarding. I'm a reader. I love to travel. I love time with my girlfriends.

[00:32:50] Staci: I am that whole thing. And I love to strategize and I like to build businesses and I like to build and lead [00:33:00] teams. And I like to help integrators develop in and help. Be strong executive assistants or project managers or COO's. I enjoy all of that. the business focuses on structure and accountability.

[00:33:14] Staci: I am. The culture champion. I am the crusader of the movement and the mission. And that is directly tied to my soul, restoring dinner tables, one boardroom at a time. So the structure and the accountability is business. And we have team and people that support is there. And that's all tactical and practical and more in what we all see and do, um, and then the essence and your being and all of that is me. And that goes back to, you aren't what you do. You are who you are. You are your being and the impact you're having is twofold. It's yes. I help people with their systems. I help them with their structure. I help them with getting things done, but I also help them become better people.

[00:34:06] Staci: By how I do the structure, the accountability and the systems. It's like that story. If you heard about the bumblebee story, 

[00:34:14] Jen: uh, I've been stung by a bumblebee. Do tell.

[00:34:20] Staci: So when a bumblebee goes around, they're going for nectar, but what they're inadvertently doing is pollinating. That’s what we're doing. We're building businesses. We're organizing to scale businesses. That's what we're doing. That's the nectar. But what we're doing is Blessing people and turning people's lights on and encouraging them to have their soul in their body and that they matter and that they can do amazing things and they can be business people and mothers and daughters and sisters and friends and they can have all of that and not sacrifice it.

[00:34:54] Staci: That is the pollination that's happening while we're going for the nectar. 

[00:34:58] Jen: It's okay that the bee stung on me, I guess. 

[00:35:03] Staci: That's 

[00:35:03] Jen: so 

[00:35:03] Jen: good. That was an error.

[00:35:08] Jen: It happens. It happens. Well, we learn, we learn as we pollinate. Truly. We do learn that there are some poison plants out there that we don't want the nectar. So it's a, it's a different form of spiritual warfare. 

[00:35:20] Jen: Well, if someone is struggling in organizing their business and they don't know what to do next. Where can they go to find out more about you and get some idea of what it might be like to work with you. 

[00:35:32] Staci: Yes. So they can definitely check me out online. So Instagram is Stacy, S T H C I underscore gray.

[00:35:40] Staci: also. Go to Stacy gray. com slash book a call to have a conversation with me. 

[00:35:46] Jen: Thank you so much for coming on the show today. My distinct honor in getting to know you more and hearing more of your heart.

[00:35:54] Staci: Thank you so much for creating this space for us to have this conversation. 

[00:35:57] Jen: Absolutely. Absolutely. 

[00:35:59] Jen: you [00:36:00] know, something I appreciate about podcasting is when I hear from you, one of the best ways to connect is to leave me a voicemail by clicking the link in the show notes. Or, by leaving a review on your favorite podcasting app, I want to give a special shout out today to Jill_CK, who left this review:

[00:36:21] Jen: real, inspiring, and authentic.

[00:36:24] Jen: I've only listened to a few episodes so far, but I'm hooked. () Oh, Jill, I'm so glad you're hooked!) Jen offers solid business and mindset advice. With faith and realness at the core of it all. I was tearing up unexpectedly listening to episode number 236. But it was a good reminder of our inherent worthiness and value.

[00:36:46] Jen: I appreciate the simple, actionable tips and focus on connecting it with your unique voice. Definitely add this show to your playlist. I'm looking forward to hearing more from Jen. 

[00:36:57] Jen: Jill, I am looking forward to hearing more from you. Be sure to click that link in the show notes and send me a question 

[00:37:03] Jen: you have about being real, inspiring, and authentic in your own business. I can't wait to hear from you. And yes, I will feature it on the show. 

[00:37:13] Jen: If you leave a review, your review could be featured as well. All right, that's going to do it for this week. 

[00:37:18] Jen: Hey PS, if you are listening to this on release day, it is November 28th, 2024. And in the U S of A, it is Turkey day. It is Thanksgiving. I'm so grateful you put me in your earbuds today.

[00:37:30] Jen: Thank you so much. And I'm hoping that while you're listening, I am enjoying only one kind of pie. No more humble pie. That kind of pie is not my favorite pie, but the pumpkin pie that's coming up, I cannot wait to dive into that. All right. God bless you. And I will catch you in the next episode.

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